About me.

I’m a former graphic designer turned art director with big ideas and a passion for creating great work.

I’m confident in the Adobe Suite as well as an interest in AI. Eager and driven I strive to consistently build my skills and craft and stay in tune with the latest trends, technology and opportunities. Fuelled by Coke Zero and a passion for what I do is evident in my tenacious and determined character.

I have experience working on campaigns for Taylors Wines, Allianz, Moccona, Bupa, Harris Coffee and IGA. As well as designing the brand identities for the Australian Open Pride campaign and GlamSlam, and helping launch e-commerce brand Releaseit.

If I were to do a TED talk it could be on any of the following topics:
Feel-good movies, skincare and morning routines in building self-confidence, the benefits of exercise, how the future of urban cities can better designed for the safety of women and the joy of burrata.

Like what you hear? Reach out and connect with Sophie.